Thursday, March 19, 2009

Free SEO Tools: SEO Analytics Tools

The following keyword analytics tools are used for SEO purposes to analyze traffic and ROI:

Google Analytics - This is my personal favorite and thanks to Google's new Ajax testing it may be the only way to fully track you traffic in the future. This was initially made for Google adwords users and even allows you to track your ROI (Return of Investment) by keyword. Google Adwords also has its own split testing and conversion tracking software to help you focus your search marketing efforts.

Google Website Optimizer – This software also allows you to split test your landing pages to see exactly how your Google adwords campaigns are converting.

Awstats - This is a pretty popular default log analyzer used on many servers.

Stat Counter - This is an excellent analyzer however it starts off free but expects charges for the more advanced features including the use of extra bandwidth.

Piwik - Another excellent open source web analyzer tool that allows you to see how your visitors get to your site and where they come from.

Webalizer - Another default stat counter used on many servers.

1 comment:

  1. There's nothing like free tools to perk up your marketing smile! LOL...

    SEO tools are numerous and can be very expensive - exhaust these free options first - you'll be so busy with these stats and keywords, you won't be ready for more tools for quite some time! LOL...

    I'm addicted to my StatCounter account! LOL...My hubby - all about Google Analytics! LOL...

    Kimberly @ FinancialBreakthrough101.com

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